FeedbackPlatform vs WebwinkelKeur
WebwinkelKeur is good value if you want a Dutch webshop trustmark with legal help. If what you want is more reviews where people actually look, especially Google, and a widget that shows all of them, FeedbackPlatform is the better fit and cheaper than WebwinkelKeur Start.
Starter is €99 a year for one domain, with a 14-day free trial. Growth covers 5 domains for €299 a year.
Start €12/month (15 automatic review requests), Plus from €18/month (150 requests), Pro from €33/month (600 requests), billed yearly; quarterly is possible for a small surcharge. First-year discounts are common.
Why businesses pick FeedbackPlatform
Price
€8.25 a month for Starter against €12 a month for WebwinkelKeur Start.
Google reviews count
Send happy customers to Google and show those reviews next to your own.
Not only webshops
Local businesses, services and SaaS can use FeedbackPlatform too.
Free plan
Claim, verify and reply to reviews for free.
Side by side
| FeedbackPlatform | WebwinkelKeur | |
|---|---|---|
| Price | Free, paid from €8.25/month | From €12/mo |
| Contract | Yearly, cancel any time before renewal | Billed yearly or quarterly |
| Free plan | Yes | No |
| Where reviews are collected | Google, FeedbackPlatform and other platforms you choose | WebwinkelKeur |
| Google reviews in your website widget | Yes, next to your own reviews | No |
| Private feedback before a public review | Yes, with the public option always available | — |
| Webshop trustmark with legal check | No | Yes |
Source: www.webwinkelkeur.nl, checked November 2026. Prices can vary by country and change over time.
When WebwinkelKeur is the better choice
- You want the WebwinkelKeur trustmark, dispute handling and legal help for your Dutch webshop.
Switching takes about ten minutes
- Create a free accountYour profile probably exists already. Claim it and verify your domain.
- Connect your platformsAdd Google and your WebwinkelKeur profile, so all reviews count in one place.
- Add the widgetPaste one line of code and your best reviews show on your site.
Questions
Is FeedbackPlatform cheaper than WebwinkelKeur?
FeedbackPlatform Starter costs €99 a year (€8.25 a month). WebwinkelKeur: Start €12/month (15 automatic review requests), Plus from €18/month (150 requests), Pro from €33/month (600 requests), billed yearly; quarterly is possible for a small surcharge. First-year discounts are common.
Can I use FeedbackPlatform next to WebwinkelKeur?
Yes. You can add your WebwinkelKeur profile as a review platform. Your FeedbackPlatform profile then shows its rating next to Google and your own reviews, and the Review Hub can still send some customers there.
How long does it take to switch?
About ten minutes: create a free account, verify your domain, connect Google, and paste one widget code on your site. Your 14-day Starter trial needs no credit card.
Do I lose my old reviews?
No. Reviews stay on WebwinkelKeur and keep counting in your combined FeedbackPlatform profile when you add it as a source.
Try it on your own business
14 days of Starter free. No credit card, no sales call.